8 Creative Ways to Use Banners (Inspire Your Clients!)

Custom printed banners are great for communicating your client’s message in a big way. You can often find them hung on walls, suspended from poles, or displayed in frames or stands.

But is that really all you can do with them? It’s time to think outside the box and be inspired. Discover creative ideas for using banners and share them with your clients!

Here are 8 creative ways to use banners that are often overlooked.

1. Tablecloths and Table Runners

Source: Dynamic Decor Designs

Big banners can cover an entire table while smaller ones can run along the table for a unique, customized table runner. This helps your clients save space at trade shows, conventions, and markets while still showcasing their brand.

Tip: Table sizes vary, so you should be prepared to print a variety of sizes for your banners, including custom sizes.

2. Finish Lines

Source: Pass It On

If your clients hold annual races or charity runs, banners make great finish lines. While traditional finishing lines are just a long piece of ribbon, banner finish lines can have personalized messages like “congratulations!” or “thank you for participating.”

Tip: Hem the edge of the banner with a bit of extra space to allow a rope to pass through. Make sure your client accounts for that extra space when they prepare their artwork.

3. Room Dividers and Partitions

Source: 20/20

Banners are an affordable way to temporarily divide a large area into smaller ones. Unlike bulky traditional dividers and partitions, banners are easy to transport to the venue and store when not in use. Your clients may even want the name of the activity printed on the banner itself so that participants know where to go.

Tip: Add grommets or pole pockets to banners so that your clients can hang them. That way, the banner partitions won’t take up extra floor space at the event.

4. Signed Cards

Source: Bridget Kromhout

If your client is planning to hold a business anniversary celebration, retirement party, or some other event that involves getting a lot of people to sign a card, they can skip the small folded card stock and go big. Print a solid colored banner and have guests sign with permanent markers. At the end of the event, they can roll it up and give it to a special recipient.

Tip: Always test the banner material first to see if the marker ink stays on. If you’re buying from an print supplier, ask for samples. SinaLite is an example of a wholesale trade-only printer that provides free sample kits when you sign up with them.

5. Rulers

Source: Personal Creations

Whether your clients want to keep track of the height of their kids or stop a forklift from entering a low clearance area, banners make excellent rulers. Simply print the measurements onto the banner itself and mount the banner where it’s most needed.

Tip: Make sure your print file is not resized at any time, as this would alter the measurements in  the artwork.

6. Cover-Ups

Source: In-Signs

Why look at a disorganized pile of work when you can look at a beautiful banner instead? Your clients can hide the messier parts of their business behind large banners. Most types, such as vinyl and mesh, are suitable for indoor and outdoor use, which is why many construction companies will hide the unsightly work-in-progress behind branded banners.

Tip: Grommets are a must if your client plans to attach these banners to a fence or wrap them around a pile of inventory

7. 3D Objects

Source: Displays2Go

Banners are often thought of as a 2D medium, but they can be transformed into 3D objects with a little bit of help from tubing. Print an extra long banner and wrap it around the display tubing to create cylinders, cubes and more. Then your clients can hang them up to be viewed from all sides, or set them on the ground to create a “box” where they can feature special products.

Tip: If your client sells products in boxes or cans, print and set up the banners to look like giant versions of their products. They’ll be more eye-catching and give those products some extra exposure.

8. Backgrounds

Source: Red Carpet Systems

Next time your clients are filming a video or doing a photo shoot, make sure they have the right background. Print beautiful scenery on banners to instantly create a more appealing background, or print your client’s name and logo so that their branding is always visible. These are especially useful during elections when candidates want lots of media coverage.

Tip: Go for a matte finish instead of a glossy one. The matte surface reduces glare so that the artwork is easier to see, even under harsh lighting from filming or flash photography.

Banners Aren’t Just Banners!

There are so many different ways to use banners, so don’t be confined to just their most typical uses. Inspire your clients by sharing these ideas with them on social media (click the social media buttons on the left!). Become the print business that provides them with more than just a banner.

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