{"id":3201,"date":"2018-11-17T19:59:16","date_gmt":"2018-11-18T00:59:16","guid":{"rendered":"https:\/\/sinalite.com\/printersuccess\/?p=3201"},"modified":"2025-05-28T12:01:28","modified_gmt":"2025-05-28T16:01:28","slug":"selling-print-to-students","status":"publish","type":"post","link":"https:\/\/sinalite.com\/printersuccess\/selling-print-to-students\/","title":{"rendered":"Selling Print to Students: Four Tips for an A+ Marketing Strategy"},"content":{"rendered":"<p><span style=\"font-weight: 400;\">Nothing marks the end of summer quite like back-to-school sales. There are over 22 million students enrolled in postsecondary education in the US and Canada (<\/span><a href=\"https:\/\/nces.ed.gov\/fastfacts\/display.asp?id=372\" rel=\"noopener noreferrer\" target=\"_blank\"><span style=\"font-weight: 400;\">NCES<\/span><\/a><span style=\"font-weight: 400;\"> and <\/span><a href=\"https:\/\/www150.statcan.gc.ca\/n1\/daily-quotidien\/171207\/dq171207c-eng.htm\" rel=\"noopener noreferrer\" target=\"_blank\"><span style=\"font-weight: 400;\">Statistics Canada<\/span><\/a><span style=\"font-weight: 400;\">). This makes selling print to students a big market opportunity\u00a0<\/span><span style=\"font-weight: 400;\">that many printers don\u2019t have a marketing strategy for.<\/span><br \/>\n<span style=\"font-weight: 400;\">In this article we present four tips for selling print services to students throughout the school year so that you don\u2019t miss this profitable opportunity.<\/span><\/p>\n<h2><span style=\"font-weight: 400;\">How do I market print products to college and university students?<\/span><\/h2>\n<h3><span style=\"font-weight: 400;\">1. Use Strategic Digital Marketing<\/span><\/h3>\n<p><span style=\"font-weight: 400;\">It\u2019s commonly acknowledged that students spend a lot of time online, but that doesn\u2019t mean you should simply resort to the same digital marketing strategy that you always use. It\u2019s better to focus on the digital strategies that have been proven to work among this particular demographic.<\/span><br \/>\n<strong>Be Mobile-Friendly<\/strong><br \/>\n<span style=\"font-weight: 400;\">The major shift away from computers and laptops, especially among young people, means that it\u2019s crucial to optimize your website, blog, and other pages for mobile phones.<\/span><br \/>\n<span style=\"font-weight: 400;\">Here are a few ways you can do this:<\/span><\/p>\n<ul>\n<li><span style=\"font-weight: 400;\">Structure your website layout to display correctly on phone screens<\/span><\/li>\n<li><span style=\"font-weight: 400;\">Shorten your pages so that users don\u2019t have to scroll very far down<\/span><\/li>\n<li><span style=\"font-weight: 400;\">Add share buttons for social media apps popular on phones<\/span><\/li>\n<li><span style=\"font-weight: 400;\">Keep things simple by avoiding elements that require Flash or other plugins uncommon for phones<\/span><\/li>\n<\/ul>\n<p><span style=\"font-weight: 400;\">Don\u2019t forget to make your <\/span><a href=\"\/printersuccess\/visual-merchandising-7-steps-to-revitalize-your-print-shop\/\" rel=\"noopener noreferrer\" target=\"_blank\"><span style=\"font-weight: 400;\">print shop visually appealing<\/span><\/a><span style=\"font-weight: 400;\"> too so that students can share pictures of it on social media!<\/span><br \/>\n<strong>Go Beyond Ads<\/strong><br \/>\n<span style=\"font-weight: 400;\">Students have repeatedly shown that they <\/span><a href=\"https:\/\/www.forbes.com\/sites\/danschawbel\/2015\/01\/20\/10-new-findings-about-the-millennial-consumer\/#7d87a5416c8f\" rel=\"noopener noreferrer\" target=\"_blank\"><span style=\"font-weight: 400;\">respond better to content than ads<\/span><\/a><span style=\"font-weight: 400;\">. Here are a few pointers to take digital marketing beyond ads:<\/span><\/p>\n<ul>\n<li><span style=\"font-weight: 400;\">Tell your company story in a way that\u2019s relatable or inspiring<\/span><\/li>\n<li><span style=\"font-weight: 400;\">Use images and make them easily shareable on social media<\/span><\/li>\n<li><span style=\"font-weight: 400;\">Showcase innovation and teamwork, as students value these characteristics in businesses<\/span><\/li>\n<li><span style=\"font-weight: 400;\">Claim your business on popular review sites and ask for reviews from your customers<\/span><\/li>\n<\/ul>\n<h3><span style=\"font-weight: 400;\">2. Encourage Word-of-Mouth<\/span><\/h3>\n<p><span style=\"font-weight: 400;\">Traditional word-of-mouth is equally powerful because word travels fast in student communities. Establishing trust with students makes it more likely for them to say good things about you. Connect with key influencers such as members of the student council or decision-makers in large student organizations. Show that <a href=\"https:\/\/jmlcleaners.co.uk\/cialis-unveiling-the-benefits-usage-and-considerations\/\" rel=\"noopener noreferrer\">you care about<\/a> and can meet students\u2019 needs by:<\/span><\/p>\n<ul>\n<li><span style=\"font-weight: 400;\">Talking to them in person<\/span><\/li>\n<li><span style=\"font-weight: 400;\">Engaging them on social media<\/span><\/li>\n<li><span style=\"font-weight: 400;\">Learning more about campus events that you can print for<\/span><\/li>\n<li><span style=\"font-weight: 400;\">Seeing what printed products are used <\/span><\/li>\n<li><span style=\"font-weight: 400;\">Seeing what other businesses are doing to market to them<\/span><\/li>\n<\/ul>\n<p><span style=\"font-weight: 400;\">If your budget allows, hiring a student as an ambassador or seasonal worker in your print shop also builds trust between your business and the student community. You\u2019ve demonstrated your trust in them, so they can demonstrate their trust in you.<\/span><\/p>\n<h3><span style=\"font-weight: 400;\">3. Target Student Groups<\/span><\/h3>\n<p><span style=\"font-weight: 400;\">Student groups are far bigger buyers of print than individual students. They often have a budget set aside for promotional materials and if you successfully satisfy them once with your printing services, they\u2019re very likely to become repeat customers.<\/span><br \/>\n<strong>Support a Cause<\/strong><br \/>\n<span style=\"font-weight: 400;\">A good way to promote your business to student groups is to support a cause that is popular among students. Research some big movements that you can be a part of, such as environmental initiatives, the Buy Local movement, etc.<\/span><br \/>\n<span style=\"font-weight: 400;\">Make your stance clear by stating what you do to support your cause. For example: \u201cWe use recycled material for this particular print product.\u201d<\/span><br \/>\n<strong>Attend Events<\/strong><br \/>\n<span style=\"font-weight: 400;\">Another good way to catch the eye of student groups is to get involved in events. Attend as a sponsor, panelist, exhibitor, or vendor and use that as an opportunity to network and introduce your printing services.<\/span><\/p>\n<h3><span style=\"font-weight: 400;\">4. Promote Popular Products<\/span><\/h3>\n<p><span style=\"font-weight: 400;\">If it sells well, then sell more of it! Here are some of the most popular print products for college and university students:<\/span><\/p>\n<table>\n<tbody>\n<tr>\n<td><b>Product<\/b><\/td>\n<td><b>Bought for&#8230;<\/b><\/td>\n<\/tr>\n<tr>\n<td><span style=\"color: #00ccff;\"><a href=\"https:\/\/sinalite.com\/en_ca\/tools\/index\/redirect?page=print-products\/posters.html?utm_source%3Dblog%26utm_medium%3Dps%26utm_campaign%3Dmarketing%26utm_article%3D047%26utm_content%3Dposters\" rel=\"noopener noreferrer\" style=\"color: #00ccff;\" target=\"_blank\"><span style=\"font-weight: 400;\">Posters<\/span><\/a><\/span><\/td>\n<td><span style=\"font-weight: 400;\">events, nonprofit educational materials, dorm decorating<\/span><\/td>\n<\/tr>\n<tr>\n<td><span style=\"color: #00ccff;\"><a href=\"https:\/\/sinalite.com\/en_ca\/tools\/index\/redirect?page=top-sellers\/flyers.html?utm_source%3Dblog%26utm_medium%3Dps%26utm_campaign%3Dmarketing%26utm_article%3D047%26utm_content%3Dflyers\" rel=\"noopener noreferrer\" style=\"color: #00ccff;\" target=\"_blank\"><span style=\"font-weight: 400;\">Flyers<\/span><\/a><\/span><\/td>\n<td><span style=\"font-weight: 400;\">promoting student groups, college\/university fairs, lost\/item for sale<\/span><\/td>\n<\/tr>\n<tr>\n<td><span style=\"color: #00ccff;\"><a href=\"https:\/\/sinalite.com\/en_ca\/tools\/index\/redirect?page=top-sellers\/variable-printing\/14pt.html?utm_source%3Dblog%26utm_medium%3Dps%26utm_campaign%3Dmarketing%26utm_article%3D047%26utm_content%3Dvariable_tickets\" rel=\"noopener noreferrer\" style=\"color: #00ccff;\" target=\"_blank\"><span style=\"font-weight: 400;\">Variable Tickets<\/span><\/a><\/span><\/td>\n<td><span style=\"font-weight: 400;\">charity raffles, campus events, galas\/performances<\/span><\/td>\n<\/tr>\n<tr>\n<td><span style=\"color: #00ccff;\"><a href=\"https:\/\/sinalite.com\/en_ca\/tools\/index\/redirect?page=labels\/roll-labels.html?utm_source%3Dblog%26utm_medium%3Dps%26utm_campaign%3Dmarketing%26utm_article%3D047%26utm_content%3Droll_labels\" rel=\"noopener noreferrer\" style=\"color: #00ccff;\" target=\"_blank\"><span style=\"font-weight: 400;\">Roll Labels<\/span><\/a><\/span><\/td>\n<td><span style=\"font-weight: 400;\">sports teams, orientations\/parent visits, bumper stickers<\/span><\/td>\n<\/tr>\n<tr>\n<td><span style=\"color: #00ccff;\"><a href=\"https:\/\/sinalite.com\/en_ca\/tools\/index\/redirect?page=top-sellers\/postcards.html?utm_source%3Dblog%26utm_medium%3Dps%26utm_campaign%3Dmarketing%26utm_article%3D047%26utm_content%3Dpostcards\" rel=\"noopener noreferrer\" style=\"color: #00ccff;\" target=\"_blank\"><span style=\"font-weight: 400;\">Postcards<\/span><\/a><\/span><\/td>\n<td><span style=\"font-weight: 400;\">recruitment, student freelancers, school elections<\/span><\/td>\n<\/tr>\n<tr>\n<td><span style=\"color: #00ccff;\"><a href=\"https:\/\/sinalite.com\/en_ca\/tools\/index\/redirect?page=top-sellers\/business-cards.html?utm_source=blog&amp;utm_medium=ps&amp;utm_campaign=marketing&amp;utm_term=047&amp;utm_content=business_cards\" rel=\"noopener noreferrer\" style=\"color: #00ccff;\" target=\"_blank\"><span style=\"font-weight: 400;\">Business Cards<\/span><\/a><\/span><\/td>\n<td><span style=\"font-weight: 400;\">business schools, recruitment, student startups<\/span><\/td>\n<\/tr>\n<tr>\n<td><span style=\"color: #00ccff;\"><a href=\"https:\/\/sinalite.com\/en_ca\/tools\/index\/redirect?page=top-sellers\/booklets.html?utm_source%3Dblog%26utm_medium%3Dps%26utm_campaign%3Dmarketing%26utm_article%3D047%26utm_content%3Dbooklets\" rel=\"noopener noreferrer\" style=\"color: #00ccff;\" target=\"_blank\"><span style=\"font-weight: 400;\">Booklets<\/span><\/a><\/span><\/td>\n<td><span style=\"font-weight: 400;\">thesis\/dissertations, faculty annual reports, yearbooks<\/span><\/td>\n<\/tr>\n<\/tbody>\n<\/table>\n<h3><span style=\"font-weight: 400;\">That Sounds Like a Lot of Work<\/span><\/h3>\n<p><span style=\"font-weight: 400;\">Why not let an outsource printing partner handle production so that you can focus on marketing your business? SinaLite prints all the products mentioned in this article at wholesale prices. Check out <a href=\"https:\/\/sinalite.com\/en_ca\/tools\/index\/redirect?page=home?utm_source%3Dblog%26utm_medium%3Dps%26utm_campaign%3Dmarketing%26utm_article%3D047%26utm_content%3Dtheir_website\" rel=\"noopener noreferrer\" target=\"_blank\">their website<\/a><\/span><span style=\"font-weight: 400;\">\u00a0to learn more.<\/span><br \/>\n<i><span style=\"font-weight: 400;\">We\u2019ve covered just a few tips for selling print to students. What are some strategies that you use?<\/span><\/i><\/p>\n<!-- AddThis Advanced Settings generic via filter on the_content --><!-- AddThis Share Buttons generic via filter on the_content -->","protected":false},"excerpt":{"rendered":"<p>Selling print to students is a big market opportunity. Here are 4 tips to get your print business ready for back-to-school.<!-- AddThis Advanced Settings generic via filter on get_the_excerpt --><!-- AddThis Share Buttons generic via filter on get_the_excerpt --><\/p>\n","protected":false},"author":8,"featured_media":3206,"comment_status":"open","ping_status":"open","sticky":true,"template":"","format":"standard","meta":{"inline_featured_image":false,"footnotes":""},"categories":[166],"tags":[41,57],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v22.1 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Selling Print to Students: 4 Tips for an A+ Marketing Strategy<\/title>\n<meta name=\"description\" content=\"There are currently over 22 million post-secondary students in Canada and the US, making selling print to students a big market opportunity.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/sinalite.com\/printersuccess\/selling-print-to-students\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Selling Print to Students: 4 Tips for an A+ Marketing Strategy\" \/>\n<meta property=\"og:description\" content=\"There are currently over 22 million post-secondary students in Canada and the US, making selling print to students a big market opportunity.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/sinalite.com\/printersuccess\/selling-print-to-students\/\" \/>\n<meta property=\"og:site_name\" content=\"Printer Success Center\" \/>\n<meta property=\"article:published_time\" content=\"2018-11-18T00:59:16+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2025-05-28T16:01:28+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/sinalite.com\/printersuccess\/wp-content\/uploads\/2018\/08\/school-kids.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"1150\" \/>\n\t<meta property=\"og:image:height\" content=\"400\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"Haidan Dong\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:creator\" content=\"@sinalite\" \/>\n<meta name=\"twitter:site\" content=\"@sinalite\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"Haidan Dong\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"4 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"WebPage\",\"@id\":\"https:\/\/sinalite.com\/printersuccess\/selling-print-to-students\/\",\"url\":\"https:\/\/sinalite.com\/printersuccess\/selling-print-to-students\/\",\"name\":\"Selling Print to Students: 4 Tips for an A+ Marketing Strategy\",\"isPartOf\":{\"@id\":\"https:\/\/sinalite.com\/printersuccess\/#website\"},\"datePublished\":\"2018-11-18T00:59:16+00:00\",\"dateModified\":\"2025-05-28T16:01:28+00:00\",\"author\":{\"@id\":\"https:\/\/sinalite.com\/printersuccess\/#\/schema\/person\/b513ae28ca5e7a2aef078ce44d395b8f\"},\"description\":\"There are currently over 22 million post-secondary students in Canada and the US, making selling print to students a big market opportunity.\",\"breadcrumb\":{\"@id\":\"https:\/\/sinalite.com\/printersuccess\/selling-print-to-students\/#breadcrumb\"},\"inLanguage\":\"en-CA\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\/\/sinalite.com\/printersuccess\/selling-print-to-students\/\"]}]},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\/\/sinalite.com\/printersuccess\/selling-print-to-students\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Home\",\"item\":\"https:\/\/sinalite.com\/printersuccess\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"Selling Print to Students: Four Tips for an A+ Marketing Strategy\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\/\/sinalite.com\/printersuccess\/#website\",\"url\":\"https:\/\/sinalite.com\/printersuccess\/\",\"name\":\"Printer Success Center\",\"description\":\"Your source for insight, information, inspiration, and resources to help your print business succeed.\",\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\/\/sinalite.com\/printersuccess\/?s={search_term_string}\"},\"query-input\":\"required name=search_term_string\"}],\"inLanguage\":\"en-CA\"},{\"@type\":\"Person\",\"@id\":\"https:\/\/sinalite.com\/printersuccess\/#\/schema\/person\/b513ae28ca5e7a2aef078ce44d395b8f\",\"name\":\"Haidan Dong\",\"image\":{\"@type\":\"ImageObject\",\"inLanguage\":\"en-CA\",\"@id\":\"https:\/\/sinalite.com\/printersuccess\/#\/schema\/person\/image\/\",\"url\":\"https:\/\/sinalite.com\/printersuccess\/wp-content\/uploads\/2022\/07\/printbest-profile-Haidan-150x150.png\",\"contentUrl\":\"https:\/\/sinalite.com\/printersuccess\/wp-content\/uploads\/2022\/07\/printbest-profile-Haidan-150x150.png\",\"caption\":\"Haidan Dong\"},\"description\":\"Content Strategist at SinaLite\",\"url\":\"https:\/\/sinalite.com\/printersuccess\/author\/haidan\/\"}]}<\/script>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"Selling Print to Students: 4 Tips for an A+ Marketing Strategy","description":"There are currently over 22 million post-secondary students in Canada and the US, making selling print to students a big market opportunity.","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/sinalite.com\/printersuccess\/selling-print-to-students\/","og_locale":"en_US","og_type":"article","og_title":"Selling Print to Students: 4 Tips for an A+ Marketing Strategy","og_description":"There are currently over 22 million post-secondary students in Canada and the US, making selling print to students a big market opportunity.","og_url":"https:\/\/sinalite.com\/printersuccess\/selling-print-to-students\/","og_site_name":"Printer Success Center","article_published_time":"2018-11-18T00:59:16+00:00","article_modified_time":"2025-05-28T16:01:28+00:00","og_image":[{"width":1150,"height":400,"url":"https:\/\/sinalite.com\/printersuccess\/wp-content\/uploads\/2018\/08\/school-kids.jpg","type":"image\/jpeg"}],"author":"Haidan Dong","twitter_card":"summary_large_image","twitter_creator":"@sinalite","twitter_site":"@sinalite","twitter_misc":{"Written by":"Haidan Dong","Est. reading time":"4 minutes"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"WebPage","@id":"https:\/\/sinalite.com\/printersuccess\/selling-print-to-students\/","url":"https:\/\/sinalite.com\/printersuccess\/selling-print-to-students\/","name":"Selling Print to Students: 4 Tips for an A+ Marketing Strategy","isPartOf":{"@id":"https:\/\/sinalite.com\/printersuccess\/#website"},"datePublished":"2018-11-18T00:59:16+00:00","dateModified":"2025-05-28T16:01:28+00:00","author":{"@id":"https:\/\/sinalite.com\/printersuccess\/#\/schema\/person\/b513ae28ca5e7a2aef078ce44d395b8f"},"description":"There are currently over 22 million post-secondary students in Canada and the US, making selling print to students a big market opportunity.","breadcrumb":{"@id":"https:\/\/sinalite.com\/printersuccess\/selling-print-to-students\/#breadcrumb"},"inLanguage":"en-CA","potentialAction":[{"@type":"ReadAction","target":["https:\/\/sinalite.com\/printersuccess\/selling-print-to-students\/"]}]},{"@type":"BreadcrumbList","@id":"https:\/\/sinalite.com\/printersuccess\/selling-print-to-students\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Home","item":"https:\/\/sinalite.com\/printersuccess\/"},{"@type":"ListItem","position":2,"name":"Selling Print to Students: Four Tips for an A+ Marketing Strategy"}]},{"@type":"WebSite","@id":"https:\/\/sinalite.com\/printersuccess\/#website","url":"https:\/\/sinalite.com\/printersuccess\/","name":"Printer Success Center","description":"Your source for insight, information, inspiration, and resources to help your print business succeed.","potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/sinalite.com\/printersuccess\/?s={search_term_string}"},"query-input":"required name=search_term_string"}],"inLanguage":"en-CA"},{"@type":"Person","@id":"https:\/\/sinalite.com\/printersuccess\/#\/schema\/person\/b513ae28ca5e7a2aef078ce44d395b8f","name":"Haidan Dong","image":{"@type":"ImageObject","inLanguage":"en-CA","@id":"https:\/\/sinalite.com\/printersuccess\/#\/schema\/person\/image\/","url":"https:\/\/sinalite.com\/printersuccess\/wp-content\/uploads\/2022\/07\/printbest-profile-Haidan-150x150.png","contentUrl":"https:\/\/sinalite.com\/printersuccess\/wp-content\/uploads\/2022\/07\/printbest-profile-Haidan-150x150.png","caption":"Haidan Dong"},"description":"Content Strategist at SinaLite","url":"https:\/\/sinalite.com\/printersuccess\/author\/haidan\/"}]}},"_links":{"self":[{"href":"https:\/\/sinalite.com\/printersuccess\/wp-json\/wp\/v2\/posts\/3201"}],"collection":[{"href":"https:\/\/sinalite.com\/printersuccess\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/sinalite.com\/printersuccess\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/sinalite.com\/printersuccess\/wp-json\/wp\/v2\/users\/8"}],"replies":[{"embeddable":true,"href":"https:\/\/sinalite.com\/printersuccess\/wp-json\/wp\/v2\/comments?post=3201"}],"version-history":[{"count":16,"href":"https:\/\/sinalite.com\/printersuccess\/wp-json\/wp\/v2\/posts\/3201\/revisions"}],"predecessor-version":[{"id":5650,"href":"https:\/\/sinalite.com\/printersuccess\/wp-json\/wp\/v2\/posts\/3201\/revisions\/5650"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/sinalite.com\/printersuccess\/wp-json\/wp\/v2\/media\/3206"}],"wp:attachment":[{"href":"https:\/\/sinalite.com\/printersuccess\/wp-json\/wp\/v2\/media?parent=3201"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/sinalite.com\/printersuccess\/wp-json\/wp\/v2\/categories?post=3201"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/sinalite.com\/printersuccess\/wp-json\/wp\/v2\/tags?post=3201"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}